Pandering to the Woke Mod doesn't work. Go woke, go broke? Americans don’t care for corporate activism
A new warning to woke CEOs: Americans don’t want corporations meddling in divisive political issues, and they perceive such activism as phony pandering. There’s also a huge gap between what consumers believe about woke activism compared with out-of-touch executives, according to a study conducted by the Brunswick Group, a management firm.
There are several examples given - you probably are familiar with some or all of them. And then there is China.
American business leaders back just about every liberal political cause under the sun, yet they won’t utter a peep about vile, heinous modern-day slavery and human rights abuses committed by the Chinese Communist Party. This includes the imprisonment and torture of an estimated 1 million Muslim Uyghurs.
Rather than showing a backbone, major corporations like Nike, NFL, Tiffany, Marriott and Vans cave to the CCP at every turn. One example: JPMorgan CEO Jamie Dimon groveling before the CCP to apologize for joking that his company would outlast the CCP.
Click thru for more details, including the people, like Enes Kanter Freedom (he legally added the Freedom to his name after becoming a US Citizen) who have stood up to the NBA. And China and Turkey, where he is originally from.
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