The schadenfreude surrounding Bud Light continues to be entertaining, but it has occurred to several people to ask (and answer) the question, "Why are companies doing this woke nonsense?" So here is that explanation. ESG is a bane on the culture.
And it isn't just AB-InBev. It seems to explain at least part of the Woke Implosion going on at Disney.
This is the Midnight's Edge video The BUD LIGHT Collapse: How ESG cost both DISNEY and ANHEUSER-BUSCH their customers. I have it queued up to the portion with the explanation of ESG scores and lending, and the dilemma facing AB-InBev. That skips the first half of the video, which is entertaining, but if you've been following the Bud Light meltdown, redundant info.
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